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Modern airport terminal with natural light and no crowds, a visual contrast to the underlying inefficiencies discussed in the article on assumption-led changes.

Modern airport terminal with natural light and no crowds, a visual contrast to the underlying inefficiencies discussed in the article on assumption-led changes.

June 12, 2025

Why “No-Brainer” Ideas Still Need Testing

by Sadie Minors

Why “No-Brainer” Ideas Still Need TestingRead More

Chris and Vicky presenting at the VWO interview with the easyJet home screen shown next to them.

Chris and Vicky presenting at the VWO interview with the easyJet home screen shown next to them.

March 18, 2025

Problem-First Prioritisation with easyJet: Insights from VWO CONVEX

by Abigail Aldred

Problem-First Prioritisation with easyJet: Insights from VWO CONVEXRead More

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