November 16, 2022How can Feature Flag variables accelerate your testing and learning?by Simon CordovaHow can Feature Flag variables accelerate your testing and learning?Read More
September 28, 2022A quick guide to using Jobs To Be Done research to enable customer driven innovationby Andrew LyttonA quick guide to using Jobs To Be Done research to enable customer driven innovationRead More
September 1, 2022Event Invitation: Data Driven Experimentationby Jack Harvard TaylorEvent Invitation: Data Driven ExperimentationRead More
August 24, 2022How we analyse A/B/n tests using Contentsquareby Georgiana Hunter-CozensHow we analyse A/B/n tests using ContentsquareRead More
July 20, 2022The Power of Behaviour Analytics to inform Experimentationby Jack Harvard TaylorThe Power of Behaviour Analytics to inform ExperimentationRead More
May 26, 2022Webinar: Mitigating Risk with Digital Experimentationby Jack Harvard TaylorWebinar: Mitigating Risk with Digital ExperimentationRead More
April 6, 2022Creative CX supports Experimentation Elite 2022by Jack Harvard TaylorCreative CX supports Experimentation Elite 2022Read More
March 14, 2022Harnessing Experimentation in the Luxury & Fashion sectorby Jack Harvard TaylorHarnessing Experimentation in the Luxury & Fashion sectorRead More
March 2, 2022Webinar: Experimentation Themes for 2022by Jack Harvard TaylorWebinar: Experimentation Themes for 2022Read More
January 27, 20225 Experimentation Themes for 2022by Mark Pybus5 Experimentation Themes for 2022Read More
January 19, 2022Sky awarded Best Experimentation Practice at the 2021 Optimizer Awardsby Jack Harvard TaylorSky awarded Best Experimentation Practice at the 2021 Optimizer AwardsRead More
December 6, 2021How to iterate on winning, losing and inconclusive experimentsby Sara BerradaHow to iterate on winning, losing and inconclusive experimentsRead More
November 24, 2021Will you be A/B testing on Black Friday?by Jack Harvard TaylorWill you be A/B testing on Black Friday?Read More
November 10, 2021Webinar: How do marketers deliver business outcomes through experimentation?by Jack Harvard TaylorWebinar: How do marketers deliver business outcomes through experimentation?Read More
October 8, 2021Creative CX named Optimizely Experimentation Partner of the Yearby Jack Harvard TaylorCreative CX named Optimizely Experimentation Partner of the YearRead More
August 6, 2021Webinar: What does “Experimentation Democratisation” really mean?by Chris GibbinsWebinar: What does “Experimentation Democratisation” really mean?Read More
May 11, 2021Running moderated usability testing remotely: the pros and consby Chris GibbinsRunning moderated usability testing remotely: the pros and consRead More
April 16, 2021How do you decide on the primary metric for your experiments?by Sadie NeveHow do you decide on the primary metric for your experiments?Read More
February 9, 2021How to get the most out of your experiments: running your A/B tests alongside a parallel stream of qualitative researchby Sara BerradaHow to get the most out of your experiments: running your A/B tests alongside a parallel stream of qualitative researchRead More
January 26, 2021Become a champion of qualitative and quantitative research triangulationby Andrew LyttonBecome a champion of qualitative and quantitative research triangulationRead More
January 2, 2021Webinar 3: Integrating server-side experimentation capabilities into your businessby Chris GibbinsWebinar 3: Integrating server-side experimentation capabilities into your businessRead More
January 2, 2021Webinar 2: Best practice implementation for server-side experimentationby Abigail AldredWebinar 2: Best practice implementation for server-side experimentationRead More