Client Stories

Charlotte from Virgin Media O2 discussing the customer context

Charlotte from Virgin Media O2 discussing the customer context

Breaking Down Silos: Experimentation & Personalization at Virgin Media O2

Conference slide from ConvEx 24 showing a speaker video on the left and a presentation slide on the right titled ‘Experimentation/Optimisation Operating Models’. The slide compares three models — Centralised, Centre of Excellence (CoE), and Decentralised — illustrating how experimentation teams and product teams are structured in each approach.

Conference slide from ConvEx 24 showing a speaker video on the left and a presentation slide on the right titled ‘Experimentation/Optimisation Operating Models’. The slide compares three models — Centralised, Centre of Excellence (CoE), and Decentralised — illustrating how experimentation teams and product teams are structured in each approach.

Problem-First Prioritisation with easyJet: Insights from VWO CONVEX

Creative CX on stage at the Experimentation Elite conference talking about YNAP's Centre of Excellence

Creative CX on stage at the Experimentation Elite conference talking about YNAP's Centre of Excellence

Building an Experimentation Centre of Excellence (CoE) for YNAP, a two year journey

Creative CX team working with the RSA team during a paper-prototyping exercise.

Creative CX team working with the RSA team during a paper-prototyping exercise.

Creative CX Partners with RSA: A Journey of Enhanced Experimentation

Establishing, Operating, And Enabling Experimentation at ASDA George

Scaling experimentation across the organisation involves managing many different roles and responsibilities

Scaling experimentation across the organisation involves managing many different roles and responsibilities

Helping Elsevier to embed Experimentation across the whole of the organisation

Growing David Lloyd’s experimentation programme through business-specific training